Ecommerce order management: all your orders, in one system

Make picking and packing more efficient with smarter order management and automated shipping for faster, more accurate fulfilment.

Reduce picking and packing errors

Scale without manual processes

Integrate with all major marketplaces and webstores

4 levels of barcode validation for picking

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StoreFeeder rated 4.8 out of 5 on Trustpilot

Trusted by eCommerce retailers and fulfilment providers who:

Pick orders correctly, with

99.95%

accuracy

Are product led, with

30%

faster processing

Get new staff up to speed in just

minutes

Have a partner they can rely on with a

4.8/5

Trustpilot rating

StoreFeeder has significantly improved our outbound accuracy. If you scan the wrong item against the wrong order, it gives you an error message. It won't let you proceed until you get the right product. Our miss pick and short pick standards against the industry are superb.

DavidOperations Manager, H2E Commerce

Traditional order management slows you down

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Manual processes create errors and delays

Spreadsheets and disconnected systems increase the risk of mispicks, slow down fulfilment, and lead to costly mistakes as order volumes grow.

Too many channels, not enough visibility

Managing orders across multiple marketplaces and webstores makes it difficult to see what needs picking, packing, or despatching at any given time.

Growing volumes stretch warehouse teams

As order volumes rise, manual workflows fail to scale, forcing staff to spend more time checking and correcting orders instead of fulfilling them.

Manage your orders with confidence, accuracy and speed

Centralised order management

Manage every order in one place

Bring all your orders together in a single, easy-to-use system.

View and process orders from every sales channel in one dashboard

Adjust order statuses automatically

Remove manual checks and duplicated work

Validated picking

Pick the right items every time

Reduce mispicks with multiple layers of barcode validation throughout the picking process.

Options to confirm item, location and quantity at every step

Alert staff if the wrong item is scanned

Improve accuracy without slowing teams down

Flexible picking workflows

Work in sync with your warehouse

Choose picking methods that suit your layout, order volumes, and team structure.

Use tote or trolley-based picking

Optimise routes for faster fulfilment

Get new staff productive in minutes

Product led despatch

Pack and ship with confidence

Guide warehouse teams through despatch with clear, step-by-step workflows that ensure accuracy.

Confirm correct products before packing

Reduce packing errors and returns

Maintain high and consistent fulfilment standards

Automated courier allocation

Ship every order efficiently

Apply your rules once and let StoreFeeder automatically select the most suitable courier for each shipment.

Match couriers by weight, service or destination

Reduce manual decision-making

Improve delivery accuracy and speed

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Order accuracy without the operational overhead

Automatically validate each pick to reduce errors.

Keep orders moving with clear, automated workflows.

Track every order from picking through to despatch.

Catch mistakes before parcels leave the warehouse.

Get new staff fulfilment ready in minutes.

What you can do with StoreFeeder

Order
fulfilment

Returns
management

Scan and
despatch

Inventory
management

What is an ecommerce order management system?

An ecommerce order management system (OMS) is software that brings every online order into one place, whichever marketplace or webstore it came from, and controls what happens next: stock allocation, courier choice, picking and packing, despatch, tracking and returns. Instead of logging into Amazon, eBay, Shopify and TikTok Shop separately, your team works one queue, and the system updates each channel automatically.

StoreFeeder is an order management system with warehouse management built in, so the same platform that receives the order also tells a picker which bin to go to and prints the right courier label.

What order management software does for a multichannel seller

Order management software collects orders from every place you sell, decides what should happen to each one, and tracks it through to delivery. For an ecommerce business that means one queue instead of six admin panels, rules instead of manual decisions, and tracking that goes back to the customer without anyone copying numbers. StoreFeeder is built around that flow, with the warehouse attached.

1. Every channel in one queue

Orders import automatically from Amazon, eBay, Shopify, TikTok Shop, WooCommerce, Etsy, OnBuy, Temu and 40+ other marketplaces and webstores, with channel-specific requirements such as Amazon Seller Fulfilled Prime flagged on arrival. Order status, customer messages and changes are handled in StoreFeeder, not in each channel's admin.

2. Rules do the routine work

Shipping rules allocate the courier service from the order's weight, destination, value, channel and service level. Orders can be held, prioritised, split or merged by rule, and pick waves can be built by cut-off time so same-day and next-day promises are met before economy orders are touched. What to automate first

3. Picked, packed and validated

Because the warehouse runs in the same system, an order moves from the queue to a handheld pick list to a scan-validated packing bench without being re-keyed. Four levels of barcode validation mean the right items leave in the right box. Pick and pack software

4. Despatched with tracking everywhere

Labels print for Royal Mail, DPD, DHL, Evri, Amazon Shipping and 20+ more couriers, and the tracking number is pushed back to the marketplace or webstore the order came from, so Amazon's valid-tracking metrics and your customers' notifications are handled automatically. Shipping management

5. Returns close the loop

Returns are booked against the original order, with restock, exchange or write-off and a refund from the same screen. Returns management

Multichannel and marketplace order management

The hard part of selling on several marketplaces is not taking the orders, it is keeping them consistent. Each channel has its own despatch deadlines, tracking requirements and cancellation rules, and each one needs an accurate stock figure. StoreFeeder holds one stock pool across every channel, so a sale on eBay reduces what Amazon, Shopify and TikTok Shop can sell, and despatch confirmations go back to each marketplace in the format it expects. That is what keeps seller ratings healthy as you add channels. How to manage stock across every channel

Order management system vs warehouse management system

	Order management system (OMS)	Warehouse management system (WMS)
Main job	Collect, route and track orders from every channel	Run the warehouse floor: locations, picking, packing, counts
Answers	Which orders do we have, and how should each one ship?	Where is the stock, and who picks it next?
Typical features	Channel integrations, order rules, courier allocation, tracking updates, returns	Goods in, bin locations, scan-validated picking, stock takes, replenishment
In StoreFeeder	Included in every plan	Included in the same platform, no separate system to integrate

Many sellers start with a standalone OMS and later bolt on a WMS, which means two systems, two sets of stock figures and an integration to maintain. With StoreFeeder they are one system. Warehouse management software

Who it is for

Sellers on two or more channels doing a few hundred orders a week upwards, where someone is currently logging into each marketplace, choosing courier services by hand, or chasing tracking numbers. If you also hold your own stock, StoreFeeder's warehouse management replaces the separate WMS most order management tools expect you to buy.

Cost and setup

Order management is included in every plan. Pricing is based on your annual turnover, from £350 a month ex VAT, with no cap on users or sales channels and no per-user fees. Connect your first channel in under 30 minutes, with a free trial and no card required. With a named implementation specialist, standard onboarding typically takes 3–6 weeks and a full warehouse go-live 6–12 weeks, and StoreFeeder does not update your sales channels until you go live. How switching works, see pricing or book a demo.

Want to put a number on it? Our ROI calculator estimates the labour hours and picking-error costs StoreFeeder could save you, based on your team size and order volume.

Related guides

Frequently
asked questions

What is warehouse order management?

Warehouse order management covers the full lifecycle of an order, from goods in or receipt through picking, packing and despatch, helping teams process orders accurately and efficiently.

How does StoreFeeder reduce picking errors?

StoreFeeder offers four levels of validated picking to confirm the correct product and location at each stage, reducing mispicks before orders reach packing.

What picking methods does StoreFeeder support?

StoreFeeder supports both tote and trolley picking, as well as individual/consolidated picking, allowing businesses to choose the workflow that best suits their warehouse layout and order volumes.

How does StoreFeeder support accurate despatch?

Product-led despatch guides warehouse teams step by step through packing and shipping using barcode validation, ensuring each order is checked and sent correctly.

Is StoreFeeder suitable for growing eCommerce businesses?

Yes. StoreFeeder is designed to scale as order volumes increase, helping growing teams maintain accuracy and efficiency without adding manual processes.

Take control of your order fulfilment

Book your free 30-minute demo to see:

How your picking, packing, and despatch workflow can be improved with StoreFeeder

How validated picking and product led despatch improve accuracy

Transparent pricing for your business size

Your implementation timeline and onboarding process

Option of monthly or annual contract

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Ecommerce order management: all your orders, in one system

StoreFeeder has significantly improved our outbound accuracy. If you scan the wrong item against the wrong order, it gives you an error message. It won't let you proceed until you get the right product. Our miss pick and short pick standards against the industry are superb.