Frequently Asked Questions

Yes. StoreFeeder connects your marketplaces and web stores, such as Amazon, eBay and Shopify, to one system. You manage listings, stock, orders and despatch in one place, and stock levels sync across every channel automatically to help prevent overselling.

Yes. StoreFeeder integrates directly with couriers, so you print labels from inside the platform and tracking is recorded against each order. Shipping rules choose the right courier and service for each order based on what you set, such as cost, delivery speed and destination.

Yes. StoreFeeder is a warehouse management system (WMS) as well as a multichannel order, inventory and shipping platform. You can manage stock, process orders and run your shipping across all your sales channels in one system.

It gives you real-time visibility of stock levels, automates order fulfilment and integrates with your sales channels and couriers, helping you run the warehouse efficiently and pick orders accurately.

StoreFeeder connects by API to marketplaces such as Amazon, eBay, Wayfair, Etsy and Not On The High Street, and to web stores such as Shopify, Magento, WooCommerce, BigCommerce, Bluepark and EKM.

All orders from these channels come into one dashboard for processing. You can create pick waves by order, but we recommend consolidated picking, where you pick into totes, by product, by location or by courier. StoreFeeder also includes a complete warehouse management system.

If you have a specific way you like to process orders and want to know whether StoreFeeder can handle it, contact us and we will be happy to help.

Yes, for most integrations. In StoreFeeder, products are king: everything needed to manage your listings is held against each product.

Choose the channel you want to list the product on, and a listing template opens. Complete it and publish the listing to the channel.

Not every integration supports listing from StoreFeeder. If you are not sure about a channel, contact us and we will be happy to help.

To process orders from eBay, Amazon and Magento in StoreFeeder:

Set up the integrations: connect your eBay, Amazon and Magento accounts in StoreFeeder and grant the permissions needed to sync data.

Import orders: StoreFeeder automatically imports orders from each channel into one dashboard.

Manage orders: view order details, update order status and allocate stock.

Process for fulfilment: pick, pack and ship, generating courier labels and recording tracking against each order.

Keep stock in sync: as orders are processed and stock levels change, StoreFeeder updates inventory on every channel to prevent overselling.

Handling every channel in one system reduces manual work and keeps your customers' experience consistent across eBay, Amazon and Magento.

Yes. StoreFeeder connects to both Amazon and Shopify, keeps your stock levels in sync across them, and brings orders from both into one dashboard to pick, pack and ship. You print courier labels from StoreFeeder and tracking is recorded against each order.

Yes. StoreFeeder has full API integrations with DPD, Royal Mail and Evri, along with many other couriers. You create labels, print manifests and record tracking for every order from one place, without separate courier systems or re-keying, and shipping rules choose the right courier and service for each order.

See the full list on our integrations page.

StoreFeeder has its own direct API integration with Royal Mail, built and maintained by the StoreFeeder team (we also designed Royal Mail's Click & Drop platform and are part of the Royal Mail Group). Setting it up is straightforward: add your Royal Mail account details in StoreFeeder and you can create labels and manifest orders shipped with Royal Mail services directly within the platform. If you have multiple Royal Mail accounts, enter each one as a separate integration.

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StoreFeeder's Royal Mail integration offers several benefits to eCommerce businesses:

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Streamlined shipping process: Generate Royal Mail labels directly within StoreFeeder. No separate systems and no manual re-keying of shipping information, which saves time and reduces errors.

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End-of-day manifests: Produce Royal Mail manifests in one document, simplifying proof of posting and tracking of outgoing shipments.

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Multiple account integration: Run several Royal Mail accounts side by side, useful if you have different accounts for different operations, warehouses or locations.

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Real-time updates and tracking: As labels are generated, tracking is recorded against the order and sent back to the sales channel, so you and your customers can follow deliveries.

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Overall, StoreFeeder's Royal Mail integration streamlines your shipping operations and keeps everything inside one platform.

StoreFeeder does not link Amazon and eBay directly to each other. Instead, it brings orders from both marketplaces into one dashboard, lets you list on both, and keeps your stock levels up to date automatically as orders come in.

So you manage orders, inventory and despatch for both marketplaces, and your web stores, in one place. Book a demo to see how it works.

Yes. You can keep using your current provider, such as Linnworks, Veeqo, Volo or Cloud Commerce Pro, without interruption while we set you up on StoreFeeder.

Once your product and listing information and stock levels are in StoreFeeder, we can turn on order import, which keeps stock levels up to date. You keep running your current system while we finish setting you up. When you are ready, we update all product, listing and stock data and switch you to a live StoreFeeder account.

StoreFeeder has full integrations with many web stores and marketplaces; see the complete list on our integrations page. StoreFeeder is product-led, so everything runs from the information you hold against each product.

Go to the products page and select a product. On each product page there is a listing tab where you choose the channel you want to list on. This opens a listing template. Add any missing details, press the list button, and your product is listed.

Ninety-nine times out of a hundred, you will have the same onboarding tech throughout. They quickly get to know the details of your business and what it needs to get the best from the platform.

There will be times when you deal with other members of the onboarding team, for example if your onboarding tech is on leave or off sick, or leaves the business (this is rare: the average time served in our onboarding team is 6.2 years).

Once you go live, you keep access to your onboarding tech for another two weeks. We call this early life support. After that, you are handed over to our support team.

Yes. Moving from Linnworks does not mean starting from scratch.

First, import your listings from the sales channel that holds your most complete product range, and create products from those listings in StoreFeeder. Then export your product data from Linnworks and add it to the product data from the channel, giving you the most complete data set possible.

It depends on how much data needs to go into the system and how clean it is. If your product and listing data is orderly, it can be very quick.

There are two stages. Onboarding, where you start using StoreFeeder for your first areas such as orders, listings and stock sync, typically takes 3 to 6 weeks. A full go-live, where you run every part of the operation through StoreFeeder including the warehouse, typically takes 6 to 12 weeks.

Some businesses have done it much faster and some have taken longer. You work with a named onboarding specialist throughout, and you can keep running your current system until you are ready to switch.

Yes, onboarding is free. StoreFeeder manages and processes your orders from all your integrated channels and includes a complete warehouse management system and many courier integrations. There is a lot to the platform, so we do not expect anyone to just start using it. It needs setting up well, including your data, and we have a dedicated onboarding team to help you do that.

Onboarding is free, but all subscribers pay their subscription from sign-up.

StoreFeeder is priced on your annual turnover, including VAT. If your turnover is under £1,000,000, our entry plan is £350 a month (ex VAT) and it is still likely to be worth it. Book a demo and we will talk honestly about the cost and benefit for your business.

If your turnover is over £30m, you will be priced individually. Call us on 0115 784 2150 and we will put together pricing for your next phase of growth.

You can check your price on our pricing page.

No. Unlike some other platforms, we never charge commission on sales.

Mostly, no. Your price is set by your turnover, not by how many features or integrations you use, so you can add a new courier or start selling on Amazon without your subscription going up.

The exceptions are the Insights Pro and Advanced Operations Pro add-ons, a few integrations that carry an extra cost, and couriers that charge a per-label fee. These are all shown on our pricing page.

StoreFeeder is priced on your annual turnover, including VAT. For example, with a turnover of up to £1,000,000 StoreFeeder costs £350 a month (ex VAT). There is no commission on sales and no charge per order, listing or product.

Use the calculator on our pricing page to see your price, or get in touch if you have questions about pricing or integrations.

No. The warehouse management system is included in every StoreFeeder subscription and always will be.

StoreFeeder grew out of a third-party logistics business, so the WMS was built in a working warehouse to automate the time-consuming tasks that cost money when they go wrong.

Royal Mail, Amazon, eBay, Shopify, Magento, WooCommerce and most other integrations are included in your monthly subscription. A few integrations carry an extra cost, and some couriers charge a per-label fee; these are shown on our pricing page.

Our integrations are built and maintained by the StoreFeeder team rather than third-party apps or extensions. You can see the full list on our integrations page.

Your subscription is a fixed monthly fee set by your annual turnover. We never charge extra for downloading orders, for listings, or for the number of products you have. If your turnover consistently exceeds the plan you signed up to, we will move you to the right plan and give you suitable notice.

A few things are charged separately: some couriers charge a per-label fee, a few integrations carry extra costs, and the Insights Pro and Advanced Operations Pro add-ons are priced separately. All of this is shown on our pricing page.

We do not believe in charging extra for orders downloaded, listings or the number of products. Part of our ethos is that we enable you to grow your business. If growing your business means adding more products and listing more items for sale, we are all for that and will not charge you more. Charging for that would effectively be a tax on your growth plan, and that is not what we are about.

StoreFeeder prides itself on the growth that our subscribers experience.

Your price is based on your average turnover over six or twelve months rather than any single month, so seasonal peaks are smoothed out. A single busy month won't automatically increase your bill. If your turnover stays consistently higher over time, your plan may move up a band.

Throughout your time with StoreFeeder, you will have contact with our team, and we will work with you to ensure that you are getting the best from your account. If your business has grown enough to warrant a change in your package, we'll be in touch first, and you will receive notice.

Your subscription starts at sign-up rather than at go-live. Onboarding takes real effort from our team, and when subscriptions used to start at go-live, onboarding often stalled while customers were busy, which held up other new customers.

Starting the subscription at sign-up keeps everyone moving. Onboarding itself is free.