For over a decade, StoreFeeder has been at the forefront of multichannel e-commerce, empowering businesses to manage everything from orders to inventory to warehouse operations. Our journey started with a simple mission: to make e-commerce easier, faster, and more efficient for everyone.
Today, we’re proud to be the engine behind thousands of business operations with our technology through StoreFeeder or Royal Mail’s Click & Drop.
But we know this is just the beginning.
Where We’ve Been
StoreFeeder began, like all great inventions, through necessity. Our founder, Brian Williamson, and our operations manager, Ian Dade, worked at a third-party logistics company. Faced with challenges in warehousing, stock management, and despatch, they developed a solution to improve operations and reduce errors. That software became StoreFeeder.
As e-commerce evolved, so did we. With the rise of APIs for marketplaces and couriers, we integrated StoreFeeder with leading platforms like Amazon and eBay, as well as couriers such as Royal Mail and DPD. Our success in designing and building Royal Mail’s Click & Drop platform led to StoreFeeder becoming part of the Royal Mail Group in 2015.
We’ve always been motivated by solving real problems for our customers—whether it’s improving existing solutions or developing entirely new tools to address their challenges. The feedback and testimonials we receive remind us daily of the impact we’re making, and they drive us to do even better
Where We’re Going
E-commerce isn’t slowing down, and neither are we. Our vision is to create the ultimate platform for e-commerce sellers to manage their entire business, from click to delivery. Whether it’s multichannel order management, seamless integrations with major carriers, or warehouse tools that improve efficiency and accuracy, StoreFeeder is built to grow with you.
At the heart of StoreFeeder is a set of core values that shape everything we do.
Built for Growth
StoreFeeder is designed to grow with you, whether you’re a start-up fulfilling a few orders a day or a large enterprise shipping thousands. Our tools simplify complex operations, so you can focus on what matters—delighting your customers and scaling your business.
Empower Efficiency
From warehouse workers to business owners, StoreFeeder optimises every step of the e-commerce process. From reducing picking errors to ensuring stock is always in sync, we help you save time, improve accuracy, and deliver a better experience for your team and customers.
Customer Support That Works
Support shouldn’t feel like a maze of tickets and delays. At StoreFeeder, we pride ourselves on fast, helpful, and human support. Whether solving technical issues or optimising workflows, we’re here to help you succeed.
Adaptable to Your Needs
No two businesses are the same, and your tools should reflect that. StoreFeeder is built to be flexible, with features that adapt to your workflows. Whether you’re running a complex warehouse or managing multiple channels, StoreFeeder works the way you need it to.
Why StoreFeeder?
StoreFeeder isn’t just a platform—it’s a partnership. Everything we do is driven by solving problems for our customers. Whether it’s fixing pain points in existing solutions or listening to feedback to create new tools, we’re here to help you succeed.
The testimonials and stories we hear from our users aren’t just motivating—they’re proof that we’re making a difference in the lives of the people who trust us with their businesses.
Our journey isn’t over, and we’re excited about what’s ahead. Whether you’re one of our valued customers or someone looking to join our team, we’d love for you to be part of this story's motivating
Here’s to building the future of e-commerce together.
Brian Williamson
Managing Director, StoreFeeder
Davy House
Unit 2, Colliers Way
Phoenix Business Park
Nottingham
NG8 6AT
Are you ready to take your eCommerce business to the next level? Book a free demo with StoreFeeder now and see how we can help you grow your business.
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